Chevy 2018 Sales Showcase Big-Vehicle-Focused Strategy

Chevy SUV/Crossover Lineup

At the end of 2018, Chevrolet took a chance and announced that it was going to stop producing many of its passenger cars, including the Impala, Cruze, and Volt. Instead, the American car-maker planned on turning its focus on its crossover and SUV lineup — and it looks like this was a smart move.

Though Chevrolet is seeing a slowdown in sedan sales, Chevy 2018 sales saw a very small decline of 1.4 percent throughout the year. The carmaker sold 549,691 vehicles during the last three months of 2018, delivering a total of 531,985.

The Equinox in particular was popular in the last quarter of 2018 with 98,239 models sold during that time frame. This was an increase of 26.4 percent year-over-year and added to the total 2018 Equinox sales of 332,618 vehicles. With these numbers, the Equinox is considered one of the most popular crossovers in its segment.

Chevrolet also sold 60,633 Suburban models in 2018, which was a 7.3 percent sales increase compared to 2017.

In the pickup truck segment, the Colorado had its best sale year ever with a total of 134,842 models sold — a 19.4% sales growth — while the Silverado held steady with 585,581 trucks sold compared to 585,864 in 2017.

Once you experience one of these great crossovers, SUVs, or trucks firsthand at Terryville Chevrolet, it’ll become clear why they’re so popular with modern American drivers.